I’m a creative hybrid.

An old school art director who grew into a new school creative director, product design lead, content specialist, social media guru and college professor. A hard-working big idea guy, 25+ year ad veteran with a wide range of experience at small and large global agencies and a big box full of awards to prove it.

My Experience

PROFESSIONAL EXPERIENCE

EVP / Chief Creative Officer (CCO)
P-MAC Labs, Huntington Woods, MI
1995 to Present

Assistant Professor
College for Creative Studies (CCS), Detroit, MI
2018 to Present

Interim Department Chair / Advertising Department
College for Creative Studies (CCS), Detroit, MI
2021 – 2023

Freelance Designer / UX Lead
agencyQ, Washington, DC
2016 to 2018

VP / Creative Director
Carbon Media, Bingham Farms, MI
2017

Adjunct Professor
College for Creative Studies (CCS), Detroit, MI
2017

Creative Director
MXM (Meredith Xcelerated Marketing), Washington, DC
2013 to 2016

Creative Director
NMS (New Media Strategies), Washington, DC
2011 to 2013

Digital Creative Director
PUSH 22, Pontiac, MI
2010 to 2011

Digital Creative Director
BERLINE, Royal Oak, MI
2006 to 2010

Freelance Art Director / Copywriter
Doner, Southfield, MI
2006 to 2008

Freelance Associate Creative Director (ACD)
DP+, Farmington Hills, MI
2006

Senior Art Director
BBDO Detroit, Troy, MI
1992 to 2006

EDUCATION

School of Visual Arts (SVA)
New York, NY
Additional Classes: Visual Narrative

College for Creative Studies (CCS)
Detroit, MI
Additional Classes: Art Direction, Design, Copywriting,
Photography & Fashion Design

Michigan State University (MSU)
East Lansing, MI
Bachelor of Arts: Advertising with Emphasis in Art Direction

My Awards

PROFESSIONAL AWARDS

Local AAF Addy Awards*
District AAF Addy Awards*
National AAF Addy Awards*
Adobe Design Achievement Award
Creativity 26
Cynopsis Sports Media Awards
Detroit Caddy Awards*
The D Show*
PR Newswire Earnies*
Effie Awards*
Facebook Studio Awards*
Folio: Eddie Awards
Gannett Outdoor Creative Challenge
Houston International Film Festival
IAC Awards*
IMA Award
International Automotive Advertising Awards*
London International Advertising Awards*
mim’s Best of the Web Awards
Mobius Awards*
New York International Festival*
Pollie Awards
Social Media Icon Awards*
Travel Industry Association Odyssey Awards
W3 Award

*Multiple Awards

PROFESSOR AWARDS

Local AAF Student ADDY Awards*
District AAF Student ADDY Awards*
National AAF Student ADDY Awards*
Young Ones One Show Brief Awards*
Young Ones ADC Cube Awards*
The D Show Awards*
Communication Arts Advertising Annual*
The New York Festivals Advertising Awards
Adobe Design Achievement Awards

*Multiple Awards

My Full Bio and Details

DOWNLOAD MY RESUME
DOWNLOAD MY CV

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Like what you see!

Give me a call so we can talk about how I can help build your agency or brand, solve your problems, and create campaigns and concepts that tell an insightful, compelling, impactful, and relevant story while delivering a powerful message in a simple, entertaining, and relatable way to evoke an emotion from your consumers in a memorable way.

Let's hit the slopes.

Let's hit the slopes.

The gondola ride and the hike to the top of the mountain will give us plenty of time to talk about your project.

Run a competitive 5k.

Run a competitive 5k.

To get the adrenaline and creativity flowing as we talk about your opportunity. It’s one of the ways that I come up with my best ideas.

Or, just grab a drink.

Or, just grab a drink.

So we can talk, tell some stories and figure out all of your advertising needs.

248-514-5199

philip.mcavoy@yahoo.com
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